“The Heart Wants” is a faith-inspired story that champions the power of unconditional love, kindness, and positivity. The story invites readers to cherish life and focus on the goodness in themselves and others. It centers around relatable characters who inspire selflessness and create a ripple effect of positivity.
Client
Franklin, A.
service Categories
e-commerce website design & development, brand voice, copywriting, storyboard illustrations.
Client service dates
June 2024
website design & development
We redesigned the website to reflect the core themes of love, kindness, and positivity. The new design offers a clean, user-friendly interface that complements the faith-inspired messaging.
e-commerce solution
To support sales of related products, we integrated a seamless e-commerce platform. This allows readers to engage further with the story and purchase materials directly from the website.
Copywriting
Our copywriting focused on emotionally resonant language to connect with the audience. From the homepage to the product descriptions, we infused the brand’s message of optimism and human connection.
Brand Voice & Messaging
We helped establish a consistent and relatable brand voice. The messaging now reflects the heartfelt tone of the story, encouraging visitors to experience personal growth alongside the characters.
Storyboard Illustrations
To capture key moments from the narrative, we created storyboard illustrations that highlight pivotal scenes and characters. These illustrations help convey the story’s message visually and further engage the audience.
